MKTG 345 Week 6 Intro To Google Analytics Chapter 5




Chapter 5 in Introduction To Google Analytics is all about creating a Shopify account. This account allows you to sell on your website. The chapter is a step by step process of how to create the account and understand the service.
Image result for shopify
After setting up Shopify the biggest concept you need to understand is ROI or return on investment. This theory is all about cost analysis of products or services. This chapter has you set up the account so you can sell products. The service of Shopify does require a monthly payment however. So when looking on ROI you have to calculate the cost of the service by how much profit you are making by having the account. Basically Shopify is great when looking to sell a product and gaining data from the sales of your products.

Comments

Post a Comment

Popular posts from this blog

MKTG 348 Week 11 Job SEO

Image
What if filling a job wasn't so time consuming. Companies are using a version of search engine optimization to fill job openings. By using a process that scans resumes that are submitted they search for keywords to see if you are worth looking into as a candidate. This process can hurt you so make sure to used words that represent your desired field. This process can also be used on your linked in account. Companies can look your profile up based on things you follow and ask you if you are interested in applying for a job there. This has happened to me a few times but all of the opportunities required an advanced degree. So as this can tell it still needs some work. All this means is KEYWORDS matter in everything.
Read more

MKTG 348 Week 9 Intro To SEO

Image
I have been staying away from Introduction to SEO the past few weeks because I have been writing thing that are prominent in SEO and AI. The trade off was this is a smaller book and I will still get through the entire thing. Chapter 5 is try see. In this chapter we are walked through the process of using SEO on our blog. This process will gain page views by the use of links. We also dive into basic HTML. The main point of the chapter is to get your feet wet when implementing SEO.
Read more

MKTG 348 Week 10 Surfing The Tsunami

Image
The last chapter of Surfing The Tsunami is what to do next. This chapter has example of what to do after you finish the book. When I read this the first thing I know I want to study is Tableau. This software is really prominent in the analytics field of data visualization. Another thing I want to study is a programing software like R or C++. I believe that if I am able to learn these programs that my resume will fit most entry level jobs in analytics or digital marketing.
Read more