MKTG 345 Week 10 Twitter Analytics
Twitter analytics is really interesting because it looks at you as a tweeter and examines what you do on this social media platform. What I like to look at on Twitters analytics is impressions and profile visits. From small experiments that I have done on my Twitter account include trying to increase my impressions per month. There is an emerging blog out on the east coast that is popular among the 20-30 year old male demographic and it is called Barstool Sports. Their mission statement states that they need to produce content, content, content. This means that they don't try and create long complex blogs, they hit the cool and interesting stories and spread it out over various social networks. I used the idea of producing quantity over quality and I noticed that my impressions, followers, and profile hits dramatically increased. So on your own start rifling off tweets one month and compare it to your last months data points. Content, content, content!
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