MKTG 345- Blogalytics Chapter 2 Week 3

Blogalytics, also know as blog analytics is all about the data you can pull from a blog or website. This chapter in Introduction to Google Analytics is all about setting up accounts in Blogger and Google Analytics. Both of these platforms are built by Google and require a gmail account.

When I was making these accounts we looked into the data drawn from National Tiger Sanctuary. The data drawn by google is scary in my opinion. We can see the demographics of the people visiting the site as well as their interests, web provider, internet browser and many more. This as a consumer seems like a breach of trust but from an analytical standpoint this is a road map to finding a specific target market.  

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