MKTG 348 Week 4 Intro To SEO

In chapter 2 of Into To Search Engine Optiomsation you learn about skill box and creating content. The main part of this chapter is Curation, Creation, and Collaboration. Curation includes going out and finding content. This includes news reporting and other times of content. Creation is building content through a new idea. These includes blog posts and Youtube videos. The last C in content is collaboration. This is when 2 or more major parties get together to create content that gets more awareness from duel posting.
When I think of these 3 C's the one internet based company that does it really well is Barstool Sports. They have a strong following in the 18-30 male demographic because they produce a lot of content. They Curate content on their blogs which cover all news from sports to politics. They also create content with podcasts and other media. And the collaborate when doing things with other companies like their newest source Rough and Rowdy boxing.
Image result for toolbox

Comments

Post a Comment

Popular posts from this blog

MKTG 348 Week 11 Job SEO

Image
What if filling a job wasn't so time consuming. Companies are using a version of search engine optimization to fill job openings. By using a process that scans resumes that are submitted they search for keywords to see if you are worth looking into as a candidate. This process can hurt you so make sure to used words that represent your desired field. This process can also be used on your linked in account. Companies can look your profile up based on things you follow and ask you if you are interested in applying for a job there. This has happened to me a few times but all of the opportunities required an advanced degree. So as this can tell it still needs some work. All this means is KEYWORDS matter in everything.
Read more

MKTG 348 Week 9 Intro To SEO

Image
I have been staying away from Introduction to SEO the past few weeks because I have been writing thing that are prominent in SEO and AI. The trade off was this is a smaller book and I will still get through the entire thing. Chapter 5 is try see. In this chapter we are walked through the process of using SEO on our blog. This process will gain page views by the use of links. We also dive into basic HTML. The main point of the chapter is to get your feet wet when implementing SEO.
Read more

MKTG 348 Week 10 Surfing The Tsunami

Image
The last chapter of Surfing The Tsunami is what to do next. This chapter has example of what to do after you finish the book. When I read this the first thing I know I want to study is Tableau. This software is really prominent in the analytics field of data visualization. Another thing I want to study is a programing software like R or C++. I believe that if I am able to learn these programs that my resume will fit most entry level jobs in analytics or digital marketing.
Read more